Commercial: Hair Club “Can You Tell”
Hair Club recently decided to go with more of a branding campaign than their traditional Direct Response type T.V. advertising. So they asked the team at Canvas Films to come up with a new creative for a high energy commercial.
Using a strong music bed, the latest 2D and 3D animation techniques and footage captured on 16mm film, Canvas Films shot this spot in Ft. Lauderdale, Florida and did all the post production work in their South Florida post production facility.
Editing was completed on our Final Cut Pro HD system and all color correction was completed in our DaVinci 4K Resolve suite working from the original film DPX files. 3D animation was created using Maya 3D program
In the end, Canvas Films delivered a fresh, high impact commercial targeted at HairClub’s core demographic and accomplished exactly what our clients at HairClub were looking for.